Cooler Master was founded with the mission of providing the industry's best thermal solutions. Since its establishment two decades ago, Cooler Master has remained faithful to this mission, emerging as a world leader in products and services for companies dealing with devices where heat issues must be resolved.

In pursuing this mission, Cooler Master is absolutely committed to delivering solutions that precisely meet customer requirements for features, performance, and quality. It aims to be the first and foremost name that comes to mind for companies around the world seeking thermal solutions, and seeks to build such a reputation through outstanding technology, sophisticated design, and superior service.